9 Types of Market Segmentation You Should Know
Market segmentation is a business concept that entails dividing a market into target groups. Learn 9 types of market segmentation.
Sales & Marketing
Consumer insights and e-commerce solutions to drive your marketing strategy.
From Brick-And-Mortar to Click-And-Order: Adapting Your Retail Business
The transition from traditional brick-and-mortar stores to online platforms has become increasingly essential for the survival and growth of retail businesses.
How to Reduce Customer Churn Rate in E-Commerce
Churn rate is an important metric businesses need to track to become profitable. Learn what this KPI means and tips to reduce a high e-commerce churn rate.
Optimising Retail: Balancing Stock Levels for High Profit Margins
From high streets to e-commerce giants, retailers continually manage inventory to meet demand and boost profits.
How Partnering with Tech Influencers Can Boost Sales
Influencer marketing is the future of marketing. Read on to learn how partnering with tech influencers can boost sales for your business.
Setting Your E-commerce Business Up for Success: A Guide to Goal-Setting and Strategic Planning
The new year is a great time to review or set business goals. Read on to learn more about goal-setting and strategic planning for 2024 and beyond.
10 Proven Techniques To Increase Sales and Customer Engagement
Discover 10 actionable tips to elevate your retail strategy and drive lasting growth in today’s competitive market.
E-commerce Returns Management: How To Guide
Returns are inevitable, so your business needs to be prepared to provide seamless returns. Read on to learn everything you need to know about returns management.
How To Collect and Use Customer Feedback To Improve Your E-commerce Business
Customer feedback is critical to continually making improvements to your business. Read on to learn how to collect and use customer feedback effectively.
Alibaba.com vs. DHgate: Which Is Right for You?
Alibaba.com and DHgate are two major e-commerce platforms that connect businesses and suppliers. Explore the key features of each platform and discover which is right for you.
Email Marketing Trends: Refreshing Your Strategy in 2024
It is important to regularly refresh your email marketing strategy. Check out the latest trends to build a successful email marketing strategy in 2024.
How Samir Balwani, CEO of QRY, Pursued Extreme Success
In this episode of the B2B Breakthrough Podcast, Samir Balwani, CEO of QRY, takes success to an extreme level through branding, hiring, and resilience.
2024: Another Challenging Year for Retail
Unforeseen events continue to affect retail in 2024 while high inflation and the increased cost of living limit spending.
Benefits of Data-Driven Insights in B2B Marketing
Are you looking for ways to unlock the potential of data-driven B2B marketing? Then read on to discover how data can propel your marketing success in 2024.
Interview: Rethinking Retail Fulfilment
Laura Ritchey, CEO of retail fulfillment provider Radial, breaks down effective fulfilment strategies and the bounty they can provide.