Sales & Marketing

Video marketing is using videos to promote and educate your target audience. It’s also used to increase brand awareness and social engagement.

Social signals are all the engagement metrics your content gets on social media. Want to learn how you can improve them to help your SEO? Keep on reading.

Separating input and output KPIs is a concept rarely used in content marketing. For this concept to work, selecting which KPIs to monitor is essential.

This article explains the problem with traditional content marketing goals and offer a solution. Tips are given to help achieve your new content goals.

Amazon Brand Registry can help sellers protect their products from counterfeit sales. Learn how brands can use it to their advantage.

Temu and Wish are both well-known online stores with massive shopper appeal. Read on for a Temu vs. Wish comparison to learn how they stack up against each other.

Pricing products for maximum profit starts with simple math, but should end with psychology. Follow these strategies to encourage your customers to buy!

Are you looking for ways to improve user retention and satisfaction? Read on for tips on how to improve e-commerce customer relationship management.

Every company on Twitter has the same features at its disposal to create a standout profile. But how many SaaS companies make use of them all?

Temu and Shein are two highly popular shopping apps. Read on for an in-depth review to know which one is better for your needs.

Sometimes, all you need are ideas to get your creative juices flowing. This article covers the most unconventional marketing ideas 18 marketers have seen.

Are you eligible for Buy with Prime but not sure it’s right for your business? Then read on to learn what it is, how it works, and how it can increase your sales.

Marketing automation tools improve the efficiency of business by automating repetitive tasks. This article will cover top tools that help you work smarter.

Marketing is one of the most important skills to learn as an e-commerce store owner. By learning marketing, you’ll have a steady stream of new customers.