With the wet and rainy season of 2025 approaching, women are already filling up their wardrobes with the right outwear. We’re talking about stylish waterproof jackets that are incredibly functional. However, knowing the perfect options to offer can be tricky.
Luckily, this blog will reveal the top six women’s waterproof jacket styles that combine fashion and functionality. These options will keep ladies dry and stylish all day long!
Table of Contents
A brief look at the women’s waterproof jacket market
Waterproof jacket styles: 6 options women will love in 2025
Rounding up
A brief look at the women’s waterproof jacket market
Waterproof jackets are a big part of the outdoor jacket market, which experts say will reach US$ 57.07 billion by 2032. Also, they expect the market will register a 5.6% compound annual growth rate (CAGR) over the forecast period. Outdoor jackets have become popular and profitable due to millennials’ and Gen Z’s rising interest in outdoor and sports outfits.
In addition, the US is the most profitable region for outdoor jackets. Experts say the region generates the most revenue due to the population’s increasing interest in health consciousness.
Women’s waterproof jackets: 6 options women will love in 2025
1. Classic trench coat
Trench coats are classics that stay popular for years despite changing trends. They have clean lines, practical features, and a smart appearance—all popular characteristics of trench coats. Ladies with a thing for effortless style won’t be able to resist this outerwear.
However, these waterproof coats are much more than classics; they ooze confidence and readiness. Like a well-worn leather jacket, trench coats get more character with age. Whether dressing up for protection from light rain or preparing for an evening out, this trench coat offers versatility and sophistication to look great in any situation.
Trench coats are trending down but will still feature a large search volume in 2024. They peaked at 1 million searches in April 2024 and then fell back to 550,000 in July—a 40% drop in four months.
2. Lightweight rain jacket
Modern fashion offers many textile engineering marvels that leave consumers in awe, and lightweight rain jackets are one of those many options. They provide impressive weather protection while being so light that women can barely feel them.
Even better, women’s rain jackets can pack down to the size of a fist, making them perfect for city life and outdoor adventures. These waterproof jackets feature high-performance fabrics, which give them excellent water resistance. The best part? They are waterproof and breathable, so ladies can stay dry without overheating.
More importantly, lightweight rain jackets are sleek and simple. Hence, their aesthetics can effortlessly complement any outfit ladies throw at them. They are like a protective cocoon that shields women from the elements without sacrificing style or mobility.
Rain jackets increased and maintained their search volumes in 2024. They started the year with 135,000 searches and kept those numbers consistent until April 2024. However, they saw a 20% boost to 165,000 over the next three months (May, June, and July 2024).
3. Anorak jacket
It’s tough to beat the anorak jacket when it comes to versatility. These beauties can easily transition from practical outdoor gear to stylish fashion statements. Anorak jackets are popular for their pullover hoods and kangaroo-style pockets, but women love them for their relaxed, adventurous feel.
Their simple design and modern materials make anorak jackets look sleek and urban, allowing them to appeal to consumers who love such aesthetics. In addition, anorak jackets work well for hiking trails and casual outings in the city.
Combining protection and a variety of styles, the anorak jacket is compact, functional, and unexpectedly fashionable—just like a Swiss Army knife of jackets. And this is why these waterproof jackets have maintained a consistent search volume in 2024. Despite a 20% (201,000 April 2024) drop in searches, anoraks have enjoyed a consistent 165,000 searches in three months (May, June, and July 2024).
4. Puffer jacket
The puffer jacket has gone from practical outerwear to a major fashion trend, and the waterproof versions are no different. Initially a favorite for Arctic explorations, the puffer is now a stylish and warm choice for anyone.
Their quilted design is packed with insulating materials, offering impressive protection against the weather while looking modern and fashionable. Waterproof puffer jackets are incredibly comfortable, too, wrapping ladies in a cozy embrace.
More importantly, puffer jackets come in various lengths, colors, and styles, ranging from cropped to long and from solid colors to patterns. They are a versatile staple that easily makes any woman’s outfit look casual and chic on rainy days.
Although puffer jackets are primarily winter jackets and command the most attention during that season, they still attract significant searches in other months. According to Google data, puffer jackets raked in 246,000 searches in May, June, and July 2024.
5. Parka
The waterproof parka ranks high among practical and stylish outerwear jackets. These jackets are iconic for their long shape, oversized hood, and often cinched waist. These features make parkas stand out aesthetically while offering excellent protection from harsh weather conditions.
Parkas also offers a unique blend of fashion and functionality, which works well for city and outdoor adventures. It’s versatile enough for women to layer over anything from dresses to jeans, making the parka a reliable part of any wardrobe.
Plus, these jackets always look fantastic and never go unnoticed. The modern age says waterproof parkas are more than just a coat; they are a bold style statement for any weather.
6. Shell jacket
Consumers will love the humble shell jacket when they want ultimate urban protection. Although this jacket looks simple, it offers excellent defense against weather elements. Shell jackets are versatile pieces that women can style in any way they want, thanks to their sleek lines and high-tech features.
Women can layer shell jackets over their favorite dresses, pair them with relaxed ensembles, or go for an athleisure-inspired outfit with leggings and sports bras. Whatever style ladies want, they can rock it effortlessly with shell jackets.
According to Google data, shell jackets have slightly decreased search interest. They dropped by 20% from 12,100 searches in May to 9.900 in July 2025.
Rounding up
No one likes to be wet, so the rainy season always requires a reliable waterproof jacket. However, this doesn’t mean women have to sacrifice their style to stay dry. With these six stylish waterproof jackets, they can still attract attention while comfortable going about their daily activities.
Each of the six options discussed in this article has many people searching for them, meaning they have enough potential to attract new buyers and make retailers some profit. So, invest in trench coats, lightweight rain jackets, anoraks, parkas, puffers, and shell jackets to make the most of 2025’s rainy and cold season.
