Just how advanced is the AI image search capability today, and how are people using it? Apparently, users have discovered many fun (and sometimes even questionable) ways to use it, including a recent viral trend that uses reverse AI image search tools to pinpoint where a photo was taken, often with surprising accuracy.
On a positive note, similar image search fun is now enhanced with Alibaba Lens, an AI-powered image search Chrome extension designed for B2B buyers. Functioning mainly as a smart screenshot-to-search price compare tool, it also supports multimodal search with additional text customizations. Read on to learn more about how Alibaba Lens finds similar products by image, conducts product price comparisons and searches for customizable items that meet branding or packaging needs to streamline the B2B sourcing process.
Table of Contents
Alibaba Lens price comparison: Instantly check prices and MOQs
Quick price and MOQ comparisons
Verified suppliers with more product variants
Alibaba Lens for custom branding & packaging
Branding customization
Packaging customization
Snap. Source. Earn
Alibaba Lens price comparison: Instantly check prices and MOQs
Quick price and MOQ comparisons
While the most impressive and practical function of Alibaba Lens to B2B buyers is no doubt its instant price comparison capability through a simple one-click screenshot, there are many optional steps that users can take to further optimize this process. For a pragmatic example, let’s look at how sellers of both women’s and men’s clothing can make full use of this convenient AI image search tool to compare supplier prices more easily and further refine the search results for the most cost-effective wholesale options.
Since apparel like shirts, pants, and dresses are among the most trending products to sell online in 2025, a dress seller, for example, might start by browsing the top ranking, hot selling casual dresses available on Alibaba.com.
From there, they can simply click the Alibaba Lens extension icon that has been installed (downloaded from the Chrome Web Store) to instantly source similar products to compare prices, as featured in the following picture:
Once that’s done, users can just go through the wholesale pricing that appears in the Alibaba Lens search result side window directly and begin manually looking out for the best offers they deem suitable. However, apart from that, there are a few more shortcuts that the B2B AI image tool users can implement to make the most of Alibaba Lens.
For example, as depicted in the image below, one can also screenshot the dress along with the price info and click on the enhanced filter to instantly “view matches priced lower than the selected items”:
However, it’s understandable that simply getting a list of lower prices may not be sufficient for some sellers who are looking for new products, as the availability of sample products and low MOQs to test demand and product quality are crucial factors. So, these sellers can further filter the existing search results instead by adding commands such as “Min. order: 2 pieces or fewer” for lower MOQ options, as shown in the image below:
Verified suppliers with more product variants
One of the greatest blessings of B2B fashion buyers is perhaps the abundance of potential suppliers on B2B wholesale platforms. Nevertheless, a lot of times, this can also be a drawback, especially when selecting new products and needing to deal with several suppliers for the first time.
For the convenience of Alibaba Lens users, the tool’s multimodal search function, which combining image and text filtering, allows the results to be narrowed specifically to criteria such as “Verified Suppliers,” as demonstrated in the screenshot here, on top of displaying items with prices lower than the captured image.
Meanwhile, besides adding the “Verified Supplier” criteria filter among the existing most affordable wholesale prices, for even more specific results, online fashion store sellers can also include a “multiple patterns” command. These additional text filters Verified Suppliers that offer several design variations, while still matching the original image and price requirements, as presented in the screenshot below:
Overall, each of the filters adds a layer of precision to help refine the sourcing process step by step to identify the most reliable and ideal wholesale options.
Alibaba Lens for custom branding & packaging
Branding customization
Aside from the powerful, quick wholesale price comparison feature, Alibaba Lens is also helpful in helping users source suppliers that can provide custom-designed bottles, pouches, boxes, or any packaging that matches the buyers’ brand identity.
For instance, an ecommerce seller who intends to launch a private‐label snack brand and requires custom-printed chip bags can snap a quick screenshot of any preferred flexible packaging or chip bag designs. Then, using the “relevant results” feature, they can filter all matches that support customization to reflect the distinctive look and feel of the brand, as clearly showcased in the example below.
Alternatively, the private-label chips brand may also put the multimodal search function to full use by layering the search with additional text such as “custom printing” to narrow down the matches and give priority to those that support custom print options, as illustrated in the image here:
For private-label owners who seek packaging design inspiration from Pinterest, the same method as the above process applies. Even for non-traditional, creative packaging ideas, as shown in the image here, Alibaba Lens can help spot suppliers that support a similar concept within seconds. To achieve this, users can simply refine the ideas by adding an additional command to look for suppliers that provide creative design pouch packaging:
Packaging customization
Ecommerce store owners looking for festive or seasonal customized packaging may also rely on Alibaba Lens to find suppliers that can match their creativity visually through any images that inspire them.
For example, as captured in the picture below, in line with the summer holiday season, a children’s apparel and accessories seller may have an idea to launch seasonal packaging with summer holiday themes. The seller can first browse design ideas from Google Images before proceeding to turn on Alibaba Lens to look for wholesale suppliers that can support kids’ packaging designs for such occasions:
Similarly, to harness the full potential of the results, the user can also opt for viewing only matches that support customization, as reflected in the screenshot below:
The same kids’ clothing and accessories seller can also narrow down the search by adding text keywords such as “Kraft paper” to limit the image search result among suppliers that support customization to those who use Kraft paper material only. This way, the user successfully filters and focuses results to suit the required design needs.
Snap. Source. Earn
Alibaba Lens is an AI image search Chrome extension that helps B2B buyers find suitable suppliers through a single screenshot of any product picture or design idea. It also works as an instant price comparison tool, letting users who capture an image with pricing quickly spot and compare lower wholesale offers in real-time. Furthermore, users can continue to optimize the price comparison results with the desired MOQ amount or Verified Suppliers filters.
Beyond its incredible image-matching features, the AI-powered multimodal capability of Alibaba Lens is smart enough to combine image and text search at the same time to enhance any image search customization requests, including additional keywords for branding and packaging needs.
All in all, Alibaba Lens provides B2B users with a convenient AI image search tool that simplifies the entire sourcing process into 3 easy steps: Snap any image, source matching products, and compare prices instantly to find better deals and earn more.
To gain more knowledge and hints on using Alibaba Lens and other supporting B2B sourcing tools, stay tuned on Alibaba.com Reads, visit regularly for refreshing guides and updates on logistics insights, wholesale business ideas, and trends.
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