From Parking Lot to Packaging Innovation: How HoneyBug Mastered Supplier Relationships
What does it take to build a brand that parents trust and kids love? For Jen Kennedy and Rachel Webb, founders of HoneyBug, it started with a moment of clarity in a parking lot, frantically assembling a last-minute baby gift. That frustrating experience sparked an idea that would revolutionize family gifting and teach invaluable lessons […]
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