In fashion, it’s tough to think of a fabric as nostalgic yet modern as corduroy. Those signature ridges have delivered comfort, warmth, and effortlessly cool, laid-back elegance for decades. But corduroy has come a long way from the cozy weekend looks or vintage vibes many have grown to love.
Corduroy suits are a golden opportunity for businesses who want to spice up their suit offerings. They do more than stand out, evoking nostalgia while introducing a fresh, stylish alternative to the usual staples like wool or linen. Let’s explore the world of corduroy suits, explaining what makes them so special and why they could be a brilliant addition to any store’s lineup.
Table of Contents
What makes corduroy suits so special?
Corduroy suits: Different styles to consider for a unique catalog
Fantastic colors to consider for corduroy suits
The bottom line
What makes corduroy suits so special?
Before exploring the styles and variations of corduroy suits, businesses should understand why the fabric is a big deal. Corduroy has a unique ridged texture that’s easy to spot and looks cool. Manufacturers weave the cloth with extra fibers to create those vertical ridges, also known as “wales.”
The best part is these wales do more than look good. They also make corduroy durable, breathable, and surprisingly versatile, especially in cooler weather. Corduroy also walks that perfect line between rugged and refined.
It appeals to all kinds of folks, from the working professional looking for something different to the fashion-forward customer wanting to make a statement. Businesses offering corduroy suits can tap into both ends of that spectrum.
Corduroy suits: Different styles to consider for a unique catalog
1. Wide-wale corduroy suits
Most people think of wide-wale variants when they hear “corduroy.” These garments have larger, more pronounced ridges spaced farther apart, giving them a classic, retro feel. A wide-wale suit focuses more on bold texture and makes an unapologetic statement. When customers see this suit, they’ll think “vintage,” “luxury,” or even “professor chic.”
Why it’s a good sell
- Wide-wale corduroy has that timeless, vintage appeal. It’s especially attractive to an older demographic or anyone with an eye for retro fashion.
- The thick texture provides warmth, making it perfect for fall and winter collections.
- These suits are durable and bold—a standout product that grabs attention on the rack or online store.
Who loves it
- Creative professionals or casual business environments.
- Customers who want to channel a bit of nostalgia in their style or are after that “old-school cool” vibe.
2. Narrow-wale corduroy suits
If wide-wale corduroy is bold and classic, narrow-wale corduroy (sometimes called pinwale) is its sleeker, more refined cousin. Narrow-wale features smaller, closely spaced ridges, which gives the suit a smoother, almost polished appearance. This style is great for consumers who want the textured look of corduroy but in a more subtle, sophisticated way.
Why it’s a good sell
- It’s more formal and polished, making it a great option for professionals looking for something different but still office-appropriate.
- Younger professionals are drawn to its modern, slimmed-down appearance.
- Consumers can easily wear narrow-wale suits year-round, adding versatility to businesses’ inventory.
Who loves it
- Office-goers or anyone working in a business-casual environment.
- Fashion-conscious millennials and Gen Z shoppers who appreciate a modern take on a classic fabric.
3. Stretch corduroy suits
This option is where comfort meets style. Stretch corduroy blends the traditional cotton base with a hint of spandex, which means more flexibility and freedom of movement. It’s the perfect fit for customers who want a tailored look but still need that added comfort. After all, no one wants to feel stiff in their suit.
Why it’s a good sell
- These suits offer the best of both worlds—tailored yet comfortable. They are ideal for today’s shoppers who prefer to blend style with function.
- Stretch corduroy adds a unique selling point for customers seeking flexibility in their wardrobe.
- It’s an attractive option for active professionals who don’t want to compromise comfort.
Who loves it
- Urban professionals or creatives with active lifestyles.
- Millennials and younger professionals, especially those who value comfort as much as style.
4. Velvet corduroy suits
If consumers want something different but luxurious, this suit will be right up their alley. Velvet corduroy, sometimes called corded velvet, combines velvet’s softness with corduroy’s ridged structure. These suits look rich, perfect for when a standard wool suit or shirt just won’t do. Think weddings, gala events, or fancy nights out.
Why it’s a good sell
- Velvet corduroy screams opulence, making it the go-to choice for special occasions or high-end events.
- It appeals to fashion-forward customers who want something unique and eye-catching.
- Adds a level of sophistication and luxury to your suit offerings.
Who loves it
- Customers shopping for formalwear or wanting to add a touch of drama to their wardrobe.
- Upscale boutiques looking to offer something different in the evening wear category.
Fantastic colors to consider for corduroy suits
One of the best things about corduroy is how it absorbs color. The fabric’s textured surface makes almost any color pop, but some shades work particularly well with the fabric’s vintage appeal.
1. Earth tones
Brown, olive, and mustard are the classic colors that often come with corduroy. They enhance the fabric’s natural, rugged charm and are a staple for fall and winter collections. Earth tones also evoke a sense of warmth and comfort, perfect for the cooler seasons.
Who buys it
- Customers who love classic styles with a twist.
- Shoppers looking for versatile, easy-to-wear pieces that fit seamlessly into their wardrobe.
2. Jewel tones
Looking to cater to a fashion-forward crowd? Jewel tones like deep emerald, burgundy, and rich navy naturally elevate corduroy suits, giving them a more contemporary and upscale feel. These suits are perfect for anyone who wants to stand out in a crowd, especially at semi-formal events.
Who buys it
- Trend-conscious customers who want to make a statement.
- Those looking for unique, stylish alternatives to black or gray suits.
3. Neutrals
For customers who like to keep things understated, corduroy suits in neutral tones like gray, black, and cream are a solid option. These suits offer an interesting, subtle texture without being over the top, making corduroy in neutrals an acceptable choice even for more conservative shoppers.
Who buys it
- Professionals in more traditional industries who want a comfortable suit without drawing too much attention.
- Anyone who appreciates the texture of corduroy but prefers it in classic, easy-to-style colors.
The bottom line
Corduroy suits aren’t just a throwback but a fresh, stylish option that speaks to today’s diverse fashion landscape. They offer an impressive variety, from bold, wide-wale to the more luxurious velvet corduroy, meaning consumers can find the style that speaks to them. So, retailers can consider offering these versatile, textured pieces to attract different shoppers looking for the perfect blend of style, comfort, and nostalgia,
