In recent years, podcasts have become an increasingly popular form of entertainment and education for marketers. Whether you’re looking to stay up-to-date on the latest trends, gain insights from industry experts, or simply learn something new, there are plenty of great podcasts out there for marketers to explore.
Podcasts for marketers
1. Everyone Hates Marketers with Louis Greener
This down-to-earth and practical podcast is dedicated to helping marketers learn how to stand out from the crowd. Grenier focuses on both marketing and psychological principles to share ideas and examples of businesses that have stood out from their competitors. He interviews leading experts in all things marketing and branding.
Everyone Hates Marketers is not your grandparent’s podcast, however. Grenier is funny and tells it like it is. The tagline for the podcast is “Learn to stand the f*ck out,” so if that’s your style, this is the best podcast for you.
2. Performance Marketing Insiders with Chris Mechanic
This is the best podcast for marketers that want quick, no-nonsense, yet helpful marketing advice on a daily basis. This podcast used to be named the 3-Minute Marketing Podcast, but now their content averages at about 7 minutes. Still quick enough to listen to on your morning commute or while drinking your first coffee of the day.
The host, Chris Mechanic, focuses on growth and performance marketing. He speaks to some of the best growth leaders in the industry, like marketing professionals from Amazon and Poshmark. Even though the episodes are much shorter than other podcasts, you will walk away with just as much tangible information.
3. Marketing School with Chris Mechanic
This is the best podcast for marketers that want quick, no-nonsense, yet helpful marketing advice on a daily basis. This podcast used to be named the 3-Minute Marketing Podcast, but now their content averages at about 7 minutes. Still quick enough to listen to on your morning commute or while drinking your first coffee of the day.
The host, Chris Mechanic, focuses on growth and performance marketing. He speaks to some of the best growth leaders in the industry, like marketing professionals from Amazon and Poshmark. Even though the episodes are much shorter than other podcasts, you will walk away with just as much tangible information.
4. Perpetual Traffic with Kasim Alam and Ralph Burns
Kasim Aslam and Ralph Burns host one of the best podcasts for marketers, with the hope that your website will always have perpetual traffic. The content is focused on sharing the most up-to-date strategies and tactics for your business’s lead generation, conversion, and sales. Episodes discuss paid traffic strategies, like social media, Google AdWords, and other digital platforms.
They tackle everything from social media, to sales funnels, to industry trends, all with the intent to better your acquisition and generate more sustainable revenue. They interview business owners to discuss how the entrepreneurs overcome the many hurdles and obstacles of advertising and digital marketing.
5. Social Media Marketing Podcast with Michael Stelzner
The Social Media Marketing Podcast is surprisingly not just about social media, although that is the focus. Michael Stelzner talks to leaders in marketing in a multitude of industries. These episodes are a little longer, around 45 minutes, but not a second is wasted. When you listen to the podcast, you hear Stelzner’s interest in learning everything he possibly can from his guests, which means you can too!
One of the best parts of this podcast is Stelzner’s focus on organic social media marketing. Paid media is discussed, but a lot of time on the podcast is spent looking at organic strategies, which is excellent for those without a large marketing budget, which is why it’s made our list of the best podcasts for marketers.
6. Marketing Over Coffee with Christopher Penn and John Wall
Marketing Over Coffee is a weekly podcast that discusses both new marketing strategies and traditional strategies. This holistic marketing view helps give listeners a complete marketing education. Each episode is approximately 20 minutes long and goes in-depth into all the tips and tricks for “old-school offline campaigns” and digital marketing campaigns. Marketing Over Coffee is one of the only podcasts that dives into non-digital marketing techniques. If you’re interested in learning more about growing your business offline, this podcast is for you.
The reason it’s one of the best podcast marketers is that it’s interviewed some amazing leaders over the years, including Mike Volpe, CMO of Hubspot and Marcus Nelson, Salesforce social media director.
7. The Long Game by Omniscient Digital
The Long Game focuses on long-term success strategies for businesses. Their topics discuss marketing strategies on a larger scale to help you create and execute a strong, long-standing strategy that will maximize your growth.
Each episode is about an hour and goes deep into the chosen topic. This podcast isn’t just quick tips and tricks. Instead, the Omniscient Digital Team, Allie Decker, David Ky Khim, and Alex Birkett, discuss holistic, long-term, and proven strategies that will help drive success.
8. Unthinkable with Jay Acunzo
Jay Acunzo hosts this podcast to find more “unconventional and refreshing” ideas in the business world. Instead of focusing on best practices, he shares stories of people who came up with creative solutions and looked beyond what had been done in the past.
He interviews executives from Disney, Patreon, and founders from Death Wish Coffee and Yoga with Adriene. All people who were pioneers in their field and didn’t listen to what had been done before. This is the best podcast for marketers looking for creative solutions and to build their own path to success.
9. Social Pros Podcast with Anna Hrach and Daniel Lemin
Social Pros Podcast is unique because the guests are all people who have held a social media marketing role in the past. They discuss strategies and insights from the current world of social media but also take time to discuss trends in the field and new industry ideas. This podcast is for all things social media marketing!
10. Copyblogger FM with Ethan Brooks and Tim Stoddart
Copyblogger covers all things content marketing. They discuss industry trends and best practices and share the best practical tips and tactics for content marketers. Topics include growth strategies, mindset tips, SEO, content strategies, copywriting tips, and much more.
The Copyblogger Podcast comes out each week and hosts leading marketing experts each week. Episodes are around an hour each week! One review on Apple Podcasts says the show is the “Cheat Code.” They said they should’ve saved their money for college and just listened to the podcast to become a great content marketer!
11. Inside Intercom by Intercom
Each Inside Intercom Podcast is about 15-30 minutes long, and they come out every week. Episodes cover everything from start-up marketing, to product marketing, to design. Inside Intercom is not a podcast you can put on in the background while working on other things. They cover complex topics that require most listeners’ full attention.
They interview industry leaders like Stripe’s Chief Revenue Officer and have discussions about allyship and businesses’ role in advocating for their community. Inside Intercom is the best podcast for marketers looking for a wide variety of topics.
12. Hashtag Authentic with Sara Tasker
Hashtag Authentic is aptly named. Its host, Sara Tasker, discusses marketing strategy and entrepreneurship through the lens of authenticity. She says the podcast is for “dreamers, makers, entrepreneurs and creatives who want to grow their online audience without having to sell their soul.”
Topics include copywriting, social media, content, digital marketing strategy, and discussions about mindset, business ethics, and other essential topics. This podcast would be great for marketers for small and large businesses alike. All marketers would benefit from learning how to grow their business without, as Tasker says, “spending the mortgage” on Facebook Ads. Learn the newest trends and strategies while also keeping true to yourself.
13. Marketing Made Easy Podcast with Amy Porterfield
Host, Amy Porterfield, shares her biggest marketing secrets and recruits other experts in her podcast to get them to share theirs. Her goal is to make everything on the podcast immediately actionable to make you the most profit.
In some episodes, she outlines the step-by-step strategies she and her guests took to reach their goals, while in others, she shares key mindset tips for marketing professionals. She also discusses trends and best practices in a way that makes you feel like you are talking to a friend, a friend who just happens to be a marketing expert.
14. Call To Action by Unbounce
Call to Action is one of the most unique (yet best) podcast for marketers. It shares “remarkable online marketing success stories” from the people who make the success happen. They then go into the detail about the strategy and launch. Each episode provides action tops and tricks they know work, because they have worked before.
The show comes out every Wednesday and is about an hour long. Topics include a variety of digital marketing tactics and strategies like conversion rate optimization, A/B testing, copywriting, landing page optimization, and more!
15. Everything is Marketing with Corey Haines
Everything is Marketing covers all things marketing from a different point of view. The host, Corey Haines, invites leaders and experts from the marketing field and people who would never consider themselves a marketer. Corey helps his listeners think outside the box by listening to stories of success from people who have created unique marketing opportunities, possibly without knowing that what they were doing was marketing.
While you will also hear from marketing experts, “Everything is Marketing” is one of the best podcasts for marketers, and should open your eyes to new ideas and ways of thinking about the marketing industry.
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