Fall is a time for change: leaves turn, the air gets cooler, and people mark the slide toward winter with added layers and an update of their palette, including on their nails. There are many stunning trends out there, spanning everything from earthy tones to match any outfit to playful colors and patterns.
Read on to discover which manicure trends are sure to help people stand out as the weather starts to dip this year.
Table of Contents
Global market value of artificial nails
5 beautiful fall nail trends
Conclusion
Global market value of artificial nails
There are numerous nail trends for consumers to consider, and these change throughout the seasons. Artificial nails in particular are in high demand as buyers look for cost-effective ways to undertake their own at-home manicures. But artificial nails are still highly popular in nail salons, and customers expect them to stock the latest colors and patterns throughout the year.
By the start of 2024, the global market value of artificial nails stands at USD 1.63 billion and is expected to rise at a compound annual growth rate (CAGR) of around 4.54% between now and 2033, bringing the total market value up to approximately USD 2.54 billion. The market also covers faux nail art and nail sets, which are popular among consumers concerned with the high costs of going to a nail salon.
5 beautiful trends for fall nails
Fall nail styles – and Halloween-specific nails for some – are one of the most popular throughout the year, offering the perfect balance between sophistication and style..
According to Google Ads, the search term “fall nails” receives an average monthly search volume of 165,000. The highest number of searches come between October and November, which account for more than 65% of annual searches. Searches remain much lower for the rest of the year, when other seasonal nail trends are more popular.
Google Ads also reveals that the most popular types of fall nails are “matte nails” and “metallic nails,” with 14,800 monthly searches each, and “minimalist nail art,” with 6,600 searches. These are followed by “earthy nails” with 1,000 searches and “rich jewel tones” with 590 searches.
Read on to learn more about these popular fall nail trends.
Matte nails
Matte nails are the perfect addition to any fall outfit. They offer a modern alternative to glossy nails, and the matte finish adds a layer of depth to whichever color is chosen, pairing well with a minimalistic outfit where a polished appearance is the goal. There are a variety of choices available to consumers in terms of nail length, with short nails often being the preferred look.
Darker shades such as forest green, plum, navy, and burgundy tend to be more popular fall colors for matte nails. These colors perfectly match the vibe of sweater weather and cooler months.
Metallic nails
One of the biggest trends for fall nails are metallic nails. They add an eye-catching element as well as a touch of glamor to seasonal manicures. These nails can be worn fully metallic or with metallic accents, such as chrome tips or stripes.
Metallic nails are usually paired with moody colors such as emerald or burgundy, while popular accent colors include rose gold, silver, and gold, which all create a striking contrast on the nails. These nails are popular among consumers who want to add an edgy touch to their seasonal wardrobe.
Minimalist nail art
Not all consumers opt for fall nails that are a single color or have small accents. Minimalist nail art tends to grow in popularity as the year rolls on, with fall presenting plenty of unique combination options. Subtle and stylish, minimalist nails elevate any outfit by playing with negative space, thin lines, and geometric shapes, adding unique details without overpowering the nails.
Gold, silver, and neutral tones are all popular choices for their chic and polished look. Fall is all about clean and elegant lines, so there are endless combinations for consumers to play with based on their preferences.
Earthy nails
One trend for fall nails that never goes out of style is earthly nails. These nails often embrace warm and natural shades that reflect the cozy nature of the season. Colors such as deep brown, terracotta, and soft beige are all excellent choices that pair well with darker, thicker clothing.
Earthy nails can be worn with a matte or glossy finish, which is what makes them so versatile. They’re a popular choice for consumers who prefer a refined look but who still want to embrace the comforting aesthetics of fall.
Rich jewel tones
For consumers that want to add a touch of luxury and boldness to their nail designs, rich jewel tones are the way forward. These colors are more intense than other fall tones and often include gem-inspired hues such as deep amethyst, emerald green, and sapphire blue. They also add a pop of color to any outfit.
In all, rich jewel tones are a sophisticated choice for consumers looking to make a statement. They’re often paired with a glossy finish or metallic accents to enhance their vibrancy, and can be worn as a full set or mixed with other tones.
Conclusion
Fall marks the time of the year when cozy pieces of clothing come out of the wardrobe and gravitate toward warming evenings by the fire with family and friends. The top trends for fall nails reflect this shift perfectly, mixing earthy tones, matte finishes, and sometimes, vibrant patterns. As an indication of how in demand these styles are among buyers, you can often find them outside of the regular fall season, too, presenting a year-round opportunity for salons and sellers in the nail market.
