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Smart Baseball Bats: A Retailers Guide for 2024

A smart wooden bat with a green sensor

Smart technology is slowly (but surely) taking over—and it already has a presence in sports. Smart baseball bats have entered the market, revolutionizing how athletes train their techniques and gameplay. They provide all the data and insights athletes need to improve. Ready to learn more about this smart trend? Then keep reading to discover the top features that give smart baseball bats an edge over regular bats.

Table of Contents
A brief look at the smart baseball bat market
Why are smart baseball bats becoming a big hit?
Top features that make smart baseball bats a key trend
Final words

A brief look at the smart baseball bat market

The global smart sports market has grown enormously over the years. According to Factmr, it reached US$ 1.261 billion in 2022 and is well on its way to US$ 1.655 billion by 2032 at a 2.8% compound annual growth rate (CAGR). Experts say smart baseball bats will generate the highest revenue for the market over the forecast period, accounting for over 50% of sales.

The same report also suggests that smart baseball bats will account for 16.7% of the global market by 2032. North America is the dominant market for smart baseball bats, as baseball is the most popular sport in the region.

Why are smart baseball bats becoming a big hit?

A smart baseball bat on a table with a charger

Smart baseball bats became an instant hit since their first commercial model in November 2023. Although the prototype was the baby of a Marucci and Diamond Kinetics collaboration, people could only access the true beauty of smart bats after their 2023 debut—and they loved it. Although they are not universally adopted, smart baseball bats are steadily gaining popularity among amateur and professional players for the following reasons:

  • Data-driven training: Objective data is invaluable to players and coaches. It allows them to analyze and improve their swings faster than taking mental notes. Smart bats provide this data, making it accessible and actionable for all player levels.
  • Personalized insights: Players looking to maximize their potential over the personalized feedback and training recommendations smart bats offer.
  • Youth development: Many parents and youth coaches see the value in using smart bats to quicken skill development. In addition, smart bats also make practice more engaging for young players.
  • Professional endorsements: Several professional baseball players and coaches publicly endorse and use smart bats, contributing to their growing popularity.

Top features that make smart baseball bats a key trend

Sensor integration

The Marucci and Diamond Kinetics smart baseball bat

Sensors make baseball bats “smart.” They are like the CPUs for smart baseball bats. However, how they adopt these sensors introduces some variety to the smart baseball bat market. These bats can either have built-in sensors or external attachments.

Built-in sensors

Manufacturers seamlessly integrate these sensors into the bat’s design, often within the handle or knob. Built-in sensors offer a sleek look as they eliminate the need for bulky attachments. However, if the sensor technology becomes outdated or malfunctions, customers may have to replace the entire bat—a big turn-off for many.

External sensors

Typically, consumers can attach these sensors to their bat’s knobs, allowing them to remove and replace them when needed. For this reason, athletes can upgrade to newer sensor models as the technology advances without changing their bats. Nevertheless, some players don’t think external attachments are aesthetically pleasing—they also believe it’s slightly bulky.

Metrics tracked

Person tracking smart bat metrics on phone app

A smart baseball bat is nothing if it can’t track relevant metrics. It’s what athletes and coaches want to see after swinging the bat. So, here are the necessary metrics smart baseball bats must be able to track before retailers stock up on them.

  • Swing speed: Smart baseball bats should measure how fast the athlete swings through the hitting zone. Additionally, it’s a crucial metric for power hitting.
  • Bat path: Athletes also want to see their bath path, so smart baseball bats must be able to track the swing’s trajectory. That way, players can analyze if their swing is level, upward, or downward. More importantly, this metric is necessary for optimizing contact and launch angle.
  • Impact location:  This metric pinpoints where the bat contacts the ball, helping customers identify sweet spot accuracy and adjust their swing mechanics.
  • Time to contact:  Smart bats should also measure the time it takes from starting the swing to making contact with the ball. Players can use this metric to access timing and adjust their swing initiation.
  • Attack angle: Check if the smart bat measures the angle at which it meets the ball. It’s a critical metric for determining the ball’s trajectory after contact.

Note: Peak hand speed is another helpful metric businesses can look for. It simply tells athletes how fast they moved their hands before contact.

Data analysis and feedback

Data analysis and feedback from the smart bat with recommended drills

Since smart bats don’t have displays (yet), they need a way to show their tracked metrics and provide analysis and feedback. Luckily, manufacturers design smart bats to display this information via two different channels: mobile apps and online platforms. Here’s more information on each option.

Mobile apps

Most smart bats come with companion apps (for iOS and Android) that provide real-time feedback, detailed swing analysis, and personalized training recommendations based on the collected data. Also, these apps often include 3D swing visualizations, video analysis, and progress-tracking features.

Online platforms

Some manufacturers offer web-based platforms that sync with the smart bat’s data. Instead of a personal app, athletes can view their stats (comprehensively) on these online platforms and compare them with other players.

Training drills and programs

Some smart baseball bats come pre-loaded with training drills and programs designed to help athletes improve specific aspects of their swing. These drills may focus on increasing bat speed, improving contact accuracy, or developing power. More importantly, these bats will guide players through each drill, providing feedback and tracking their progress over time.

Real-time feedback

Boy getting feedback from smart bat

Imagine customers getting instant feedback on every swing you take. Real-time feedback lets players know their swing speed, bat path, and impact location right after they hit the ball. This feature is invaluable for making quick adjustments and reinforcing proper technique—instead of waiting for the bat to calculate the metrics. Some smart bats even offer audio cues to signal good swings or identify areas for improvement.

3D swing visualization

A phone displaying 3D swing visualization

As mentioned earlier, most smart baseball bats come with apps that have 3D swing visualization. But what does this feature do? 3D swing visualization takes swing analysis to the next level.

Instead of just seeing numbers and graphs, athletes can get a 3D animation of their swing, allowing them to visualize its plane, bat path, and attack angle from different perspectives. With this feature, consumers can identify subtle flaws like slight dips in swings or inconsistent bat paths that may not be obvious from raw data alone.

Video capture integration

Two smart baseball bats on a blue background

Many smart baseball bats now integrate with video capture apps or platforms, meaning athletes can record their swing and overlay the data directly onto the video. As a result, customers can see how their swing speed, bat path, and impact location match what they see on video. Video capture integration is a powerful tool for understanding swing mechanics and identifying areas for improvement.

Customizable settings

Not all players have the same goals or swing styles. Smart baseball bats with customizable settings let consumers tailor the feedback and analysis to their unique needs. These bats allow players to choose their preferred metrics, adjust sensitivity levels, and set training goals. Offering bats with this level of customization will help make the smart experience more personalized and effective.

Final words

Smart baseball bats will revolutionize the sports scene in 2024. While they are still expensive for most customers, this hasn’t stopped their explosive growth. According to Google data, smart baseball bats climbed from 2,900 searches at the beginning of 2024 to 5,400 in May.

That’s a 30% increase in less than a year since their launch in 2023.

Smart baseball bats are catching on and will be the next big thing for baseball in a few years. Thus, it’s crucial to invest in them when they start to become more accessible. Remember to subscribe to Alibaba Read’s sports section to continue getting more topics like this.

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