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How Trade Assurance Protects Your Purchases on Alibaba.com


When you are placing an order online, how can you trust your transaction is secure, your purchase is delivered on time and in the agreed-upon condition?

Introducing our built-in protection service–Trade Assurance. Whether you are buying ready-to-ship products or after more customizable options, Alibaba.com offers protection from payment to delivery when you complete your order through our platform.

What is Trade Assurance?

Trade Assurance is a set of protection services that provide buyers on Alibaba.com with secure ways to pay, protection against unforeseen circumstances such as product or shipping issues, and mediation between buyers and suppliers to resolve any issues related to the purchase.

Below is a breakdown to answer common misconceptions of what Trade Assurance is, and is not.

What it is ✅ What it is not ❌
Provided by Alibaba.com Provided by the supplier
A free service that is automatically applied to your Alibaba.com orders A paid add-on service that needs to be activated
30-day eligibility* for partial or full refunds if your purchases breach order terms, and there is proof of what was agreed upon (i.e. communication and payment were made on the platform and not privately) Guaranteed full refunds for all purchases
Alibaba.com will consider evidence from both the buyer and supplier before making decisions on disputes Alibaba.com will automatically side with the buyer on disputes

*60-day eligibility for Enterprise and Enterprise Pro Buyers.

How does Trade Assurance protect my purchases on Alibaba.com?

Through Trade Assurance, Alibaba.com acts as a mediator between the buyer and supplier to ensure the transaction is completed safely and successfully.

receiving and confirming the order

1. Start Trade Assurance order 

You reach an agreement on an order with a supplier that supports Trade Assurance on Alibaba.com. 

2. Pay through Alibaba.com 

Check out with an online payment method or make a wire transfer via Alibaba.com. To protect your payment, never pay outside the platform.

3. Payment held in escrow 

Your payment is held in escrow and released to the supplier after the product is received and confirmed. 

4. Get your money back if order terms are not met 

You receive compensation or a refund if the order doesn’t meet the agreed terms. 

How can I benefit from Trade Assurance?

Here are the key benefits of the service available to all buyers.

1. Safe and secure payments 

All transactions made through Alibaba.com are SSL encrypted and follow PCI DSS compliance, ensuring your financial information is kept secure from start to finish.

2. On-time Delivery Guarantee

Eligible products are protected by On-time Delivery Guarantee. If late delivery occurs, you will be eligible to receive platform credit for up to US $100.

3. 30-day refunds policy 

The Alibaba.com refund policy protects you in case your purchase does not meet the agreed order terms (such as if the order has not been shipped, goes missing, or arrives with defects, incorrect items, damages, or other product-related issues). You can claim for refunds within 30 days from the delivery date (60 days for Enterprise and Enterprise Pro Buyers).

If there’s a problem with your refund application, Alibaba.com will help mediate to get your money back.

Select buyers can also enjoy additional services and benefits with Trade Assurance including Payment Terms: 30/60 Days, Easy Return, inspection and monitoring services, and on-site services.

How do I use Trade Assurance on Alibaba.com?

Finding Trade Assurance products

The easiest way is to filter for Trade Assurance when searching for products. 

Finding trade assurance products

Identifying Trade Assurance protections and services

To see what Trade Assurance protections and services are offered with a product, simply look for the icon in the Purchase details section.

Trade assurance on the product detail page

Identifying Trade Assurance suppliers

To identify whether or not a supplier supports Trade Assurance, go to their store page or Messenger to see if they have the icon next to their name.

Identifying trade assurance suppliers

Paying on Alibaba.com 

When you order and pay on Alibaba.com, your transaction is automatically protected by our encryption and security measures.

The payment screenshot on Alibaba.com

Applying for refund and returns

Millions of products on Alibaba.com are protected by our money-back policy. If you need to refund or return an order, apply via My orders > Order details. Fill in the information required and follow instructions to return products if applicable. Receive a full refund once the application has been processed.

How to apply for refund on Alibaba.com

Trade Assurance covers every stage of your purchasing journey, making it easier and safer for you to do business globally with confidence.

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