Makeup Archives

The Future of Makeup: 8 Expected Trends in 2024

Future consumers will prioritize sustainability, natural features and portability. Read on to find out the makeup trends for 2024.

By Pooja P / 10/20/2022

Get insights into global sustainability advancements, shifting consumer priorities, and what this means for businesses beyond 2022.

Seasonal beauty trends are important for holiday gift giving. Follow these trends to appeal to customers seeking beauty and wellness gifts.

By TY Yap / 09/15/2022

Find out the top three eye and cheek makeup trends that are going to shape the future of eye and cheek palettes in 2023/24!

By Pooja P / 09/11/2022

Discover the key gift trends in 2022, with eco-friendly and nostalgic gifts, and find out what consumers want this holiday season!

Protective beauty is taking over the market as people spend more time outdoor. Learn which outdoor beauty solutions will be trending in 2022.

By Xinran Xie / 06/19/2022

4 main trends of makeup are ongoing in the beauty market. Beautiful Y2K women are pursuing clean skin with bright and glossy colors.