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10 Best Shopify Influencers To Follow in 2024

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Best Shopify influencers
Wrap up

Shopify influencers have established themselves as trusted advisors within Shopify. They operate similarly to influencers in other industries. 

Their rise in popularity makes perfect sense. Shopify is an ecommerce titan, powering millions of websites for everyone from beginners to seasoned entrepreneurs. And a lot of them are actively looking for guidance on navigating the platform. 

This is where Shopify influencers come in. They share expert advice and proven tactics to help Shopify store owners establish and grow their businesses sustainably.

If you’re looking for Shopify content creators to rely on for practical advice, this post is just for you. Here’s our list of the top 10 Shopify influencers you must follow in 2024 to help increase your sales.

Best Shopify influencers

Shopify influencer marketing is an important aspect of the platform, which is why there’s Shopify Collabs, a handy app that connects sellers with creators who can promote their products. 

This Shopify influencer program shows the platform’s commitment to fostering brand-influencer partnerships to help its merchants thrive. Let’s get into it —  here are the 10 best Shopify influencers in 2024.

  1. Gretta Van Riel
  2. Beast of Ecom (Harry Coleman)
  3. Tanner Planes
  4. Nick Peroni
  5. Ecom King (Kamil Sattar)
  6. Austin Rabin
  7. Shopify Success
  8. Elliott Prendy
  9. Jordan Welch
  10. Learn with Shopify

1. Gretta Van Riel

Gretta Van Riel - Shopify influencer

Platforms: Instagram (@gretta), YouTube (Foundr)

Focus: Ecommerce brand building, Shopify marketing strategies

Australian entrepreneur Gretta van Riel is a well-known Shopify influencer. Her first startup, SkinnyMe Tea, went from a $24 investment to selling over 11 million cups globally in just five years.

Gretta is a master at building brands and knows Shopify like the back of her hand. She has a series of courses and has built an online community with whom she interacts regularly. 

She shares valuable insights on everything from brand building to Shopify marketing strategies. It’s perfect for anyone wanting to take their ecommerce business to the next level.

2. Beast of Ecom (Harry Coleman)

Beast of Ecom - Shopify influencer

Platforms: Instagram (@beastofecom), YouTube (Beast of Ecom) 

Focus: Dropshipping, Shopify store scaling, advertising strategies

Harry Coleman, better known as the Beast of Ecom, is a true ecommerce success story.  Fired from his 9-5, Harry turned to dropshipping and built a multi-million dollar empire in just three years.

However, his journey wasn’t all sunshine and rainbows. His first attempt, a women’s nail product store, flopped after only one sale (despite an $800 investment). Undeterred, Harry shifted to the general store model in late 2016, after having found success in the pet niche.

Now a seasoned pro, Harry runs thriving Shopify stores and shares his hard-earned knowledge with the world. His YouTube channel, Beast of Ecom, boasts over 50,000 subscribers and features weekly, free videos packed with actionable tactics for starting, building, and scaling ecommerce businesses. 

3. Tanner Planes

Tanner Planes - Shopify influencer

Platforms: Instagram (@digitaldropshippers), YouTube (Tanner Planes) 

Focus: Shopify marketing strategies, dropshipping, Facebook Ads

Tanner isn’t your typical Shopify influencer. However, he offers a unique perspective for young entrepreneurs looking to build their Shopify store. 

Planes uses his personal experience as an entrepreneur to inspire others and share actionable advice on expanding your business. He shares these tips on Instagram and YouTube, where he has over 405,000 followers and 145,000 subscribers, respectively.

He brings a youthful, accessible spirit to his business lectures, personal vlogs, and tips on navigating the ecommerce world.

4. Nick Peroni

Nick Peroni - Shopify influencer

Platforms: Instagram (@nickjperoni), YouTube (Nick Peroni) 

Focus: ecommerce strategies, Shopify scaling, Facebook Ads

Nick Peroni is a legend in the ecommerce space — going from a dropout to a dropshipping maestro. He’s the founder of the massive Ecom Empires community, which has nearly 50,000 entrepreneurs. His training programs have unlocked millions in sales for countless individuals.

Nick focuses on building profitable online businesses using a proven blueprint. He’s a captivating speaker who has shared his knowledge in over 20 countries. He’s not just about theory — these tested methods and courses have helped generate over $10 million in sales.

Nick even created the Worldwide Ecom Tour, which brings his teachings directly to passionate individuals around the globe. 

5. Ecom King (Kamil Sattar)

Ecom King - Shopify influencer

Platforms: Instagram (@the_ecom_king), YouTube (The Ecom King) 

Focus: Dropshipping, Shopify store scaling, advertising strategies

Kamil Sattar is another Shopify influencer and a multi-platform ecommerce powerhouse. You’ll find him on YouTube as The Ecom King, with over half a million subscribers. He’s also crushing it on Instagram with over 85K followers.

As a seasoned pro, Kamil is passionate about guiding new entrepreneurs in building and expanding their Shopify stores. His content dives deep into Shopify. He also discusses dropshipping and other digital marketing essentials.

Kamil’s two most-watched videos are five and six hours each, with one exceeding a million views. Both of these videos are dropshipping courses. 

6. Austin Rabin

Austin Rabin - Shopify influencer

Platforms: Instagram (@austin.rabin), YouTube (Austin Rabin) 

Focus: Shopify marketing strategies, dropshipping

Austin Rabin wears many hats. He’s a Shopify dropshipper, entrepreneur, supply chain whiz, YouTuber, and even a TikTok aficionado. His first experience with online shopping was selling clothes on Mercari. This then led him to dropshipping, which started as a side hustle.

Now, Austin is a thriving entrepreneur. He’s also the brains of the one-on-one mentoring program, Ecom Remastered.

He uses his insights on building successful ecommerce stores to empower aspiring entrepreneurs. His YouTube channel has over 150K subscribers. With this, he discusses dropshipping marketing strategies, general ecommerce, TikTok advertising, and even his income breakdowns. 

7. Shopify Success

Shopify success- Shopify influencer

Platforms: YouTube (Shopify Success)

Focus: Shopify

Julia’s Shopify Success YouTube channel is a go-to resource for mastering Shopify. She’s one of the Shopify content creators who will help you confidently navigate the platform, sharing informative tutorials, expert tips, and detailed guides. 

Julia provides helpful information on all aspects of running a successful Shopify business. You can benefit whether you’re a beginner or an experienced business owner looking to grow your sales. She covers topics like dropshipping, product selection, store design and branding, and essential management strategies.

8. Elliott Prendy

Elliott Prendy - Shopify influencer

Platforms: YouTube (Elliot Prendy)

Focus: Dropshipping, ecommerce, online marketing

Elliot Prendy is a triple threat in the ecommerce world: entrepreneur, YouTuber, and online marketer with a successful dropshipping business.  

He shares his experience on YouTube, where he has amassed over 84K subscribers. He’s a valuable resource for anyone wanting to launch and grow their online venture, mainly through Shopify dropshipping.

Through his YouTube videos and online paid courses, Prendy tackles various ecommerce pain points his audience faces. He offers actionable tips on boosting Shopify store sales, implementing the best marketing apps, and building a high-converting store.  

Elliot also keeps things interesting with ongoing dropshipping challenges, where he tests different tools and platforms to provide valuable insights for viewers. While Elliot has covered multiple platforms in the past, his recent focus on Shopify dropshipping makes him a great resource for those starting on this specific journey. 

9. Jordan Welch

Jordan Welch - Shopify influencer

Platforms: Instagram (@jordanwelch), YouTube (Jordan Welch) 

Focus: Dropshipping, ecommerce

Jordan Welch is a rising Shopify influencer. His presence spans YouTube, course creation, and his own dropshipping toolkit, Viral Vault.

Jordan isn’t afraid to get real. His loyal following of over one million YouTube subscribers tune in for his transparent approach to building a successful Shopify business. His entrepreneurial journey began at 14, and after exploring various ventures, he landed in the world of digital marketing and ecommerce.

Since then, Jordan has become a multi-faceted influencer. He continues to leverage Shopify for his ventures. He also shares his knowledge through in-depth YouTube content, informative courses, and Viral Vault, a suite of tools designed to streamline the dropshipping process.

10. Learn with Shopify

Learn with Shopify

Platforms: YouTube (Learn With Shopify)

Focus: Shopify

Learn With Shopify isn’t your typical influencer. This is Shopify’s official YouTube channel. It’s a fantastic resource for anyone starting or growing a Shopify business, and it boasts over 560,000 subscribers and covers a wide range of topics for Shopify users.

The channel collaborates with various Shopify experts and marketers to create informative videos. It tackles everything from frequently asked questions and app recommendations to in-depth marketing strategies and business finance advice.

Think of it as a comprehensive library for all things Shopify. It’s constantly updated with fresh content and actionable tips so you can confidently navigate the ecommerce landscape. 

Wrap up

There you have it — the list of top Shopify influencers who bring a wealth of information and practical advice for entrepreneurs to build and establish their Shopify businesses. 

They offer a wide range of content, from basic platform setups to advanced marketing strategies to help you increase your Shopify revenue.

Following these influencers can help you stay up-to-date on the latest trends and gain valuable insights into your target audience’s preferences within the Shopify ecosystem.

Go ahead and follow those who best suit your brand vision and goals. With the right guidance, you’re all set to establish your presence in the ecommerce industry.

Source from Omnisend

Disclaimer: The information set forth above is provided by omnisend.com independently of Alibaba.com. Alibaba.com makes no representation and warranties as to the quality and reliability of the seller and products.

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