In recent years, the global all-terrain vehicle market (ATV market) has been growing, and China has emerged as a dominant force in manufacturing affordable, high-performance ATVs used for commercial and recreational applications.
It is, therefore, important for businesses invested in the ATV space to know the Chinese ATV brands that are playing a huge role in helping grow the industry. This article will explore the top 6 Chinese ATV brands and give some key factors that buyers should consider when purchasing ATVs. Let’s get started.
Overview of the global ATV market
The global ATV market was valued at USD 4.9 billion in 2024, and market analysts estimate that it will grow and reach USD 5.9 billion by 2030 at a CAGR rate of 3.2%.
There has been a consistent growth in the ATV market thanks to an increase in ATV demand across several sectors, such as farming, outdoor recreation, utility, and military use. Another reason for the surge in the ATV market size is an increasing interest in off-road adventures and a growing access to all-terrain vehicles in regions like North America, Australia, and Europe, where these vehicles are highly popular and versatile.
To meet this increasing demand, Chinese ATV manufacturers have stepped up to come up with cost-effective models that have competitive performance, innovative technology, and the ability to allow customizations depending on a customer’s needs. The manufacturers have also been able to respond to environmental pressures by providing electric ATVs, a step that is set to grow the ATV market even further.
Table of Contents
Top 6 Chinese ATV brands
1. CFMOTO
2. Hisun
3. Linhai
4. TaoTao
5. Zhejiang Kandi
6. Longting
Features to look for when buying ATVs
1. Engine power
2. Suspension
3. Brakes
4. Tires
5. Comfort
Conclusion
Top 6 Chinese ATV brands
1. CFMOTO
One of the leading Chinese ATV brands globally recognized for its advanced products is CFMOTO. The company was founded in 1989 and is headquartered in Hangzhou, Zhejiang, where they produce over 600,000 units and 800,000 engines every year.
Among the products that roll out of their factory are ATVs and UTVs that come equipped with powerful engines and automatic transmissions that are produced in-house, as well as featuring excellent safety features.
Due to their strong R&D capabilities, the CFMOTO brand has become one of the most popular Chinese ATV brands in America and Europe, attracting a wide range of customers from sport riders to utility users and off-road fans.
2. Hisun
Hisun Motors is another brand that has built its reputation as one of the most versatile ATV manufacturers through the inclusion of UTVs and motorcycles in its product lineup. Founded in 1988 in Chongqing, China, the company has an impressive annual production capacity of 100,000 units.
They have significantly expanded to several regions and cater to customers in North America and Europe. Their machines are widely recognized as they offer great performance and durability benefits for users riding across different types of terrains. In addition, Hisun’s diverse ATV lineup enables it to have products that suit beginners and advanced riders.
3. Linhai
The Linhai brand, which is also called Jiangsu Linhai Power Machinery Group, is among the oldest and top Chinese ATV manufacturers. The company is a state-owned enterprise that was founded in 1956 and manufactures ATVs, UTVs, scooters, and utility engines in Taizhou, Zhejiang, where its headquarters are located.
Linhai ATVs have high-performance and durability elements that make them a good choice for use in rugged terrain and demanding applications. The brand is preferred by dealers who look for proven, long-term reliability in products they offer to customers.
4. TaoTao
TaoTao is another well-known Chinese ATV brand that offers affordable machines and a wide range of products. They were founded in 1985 in Jinyun County, Zhejiang, and produce approximately 300,000 units every year.
Among the products in their lineup are ATVs, go-karts, pit bikes, and scooters. TaoTao ATVs are popular among kids, beginners, and casual riders because of their smaller cc capacity and budget-friendly pricing. Despite their ATVs having a low initial cost, the brand is innovative in terms of design and functionality. This has made them a top choice for dealers who cater to entry-level and youth markets.
5. Zhejiang Kandi
Kandi Technologies is another major Chinese ATV brand that is a leader in electric vehicle innovation and a growing name in the ATV and UTV sector. The company began its operations in 2002 in Jinhua, Zhejiang, and has an annual production capacity of 100,000 electric mobility products.
Kandi mainly focuses on making electric ATVs, and their products are mostly targeted towards environmentally-conscious consumers. By committing to sustainability and compliance with international safety standards, the Kandi brand has gained ground in regions such as Europe and the United States.
Kandi electric ATVs are mostly used for urban, farm, and light recreational use, which is an emerging trend in an evolving electric ATV industry.
6. Longting
The Longting brand is a newer and fast-growing Chinese ATV manufacturer founded in 2003 in Chongqing, China. They are capable of producing 50,000 all-terrain vehicles every year, which has made them one of the top Chinese brands leading in ATV manufacturing.
Longting produces a wide variety of off-road vehicles like kids’ ATVs, utility, and sport models, which are both cost-efficient and have a decent build quality. For retailers, the Longting brand is a go-to choice for catering to price-sensitive customers. They also stock a wide range of ATVs that allow for customizations based on one’s taste or aesthetics.
Features to look for when buying ATVs
1. Engine power
The power of the engine is a crucial feature to take into account when purchasing an ATV. To determine if an ATV engine is powerful, buyers should check the engine displacement or engine capacity, mostly measured in cc, or cubic centimeters.
If an ATV has a larger engine CC capacity, it has a powerful engine. ATVs that have a low cc (e.g., 50cc–125cc) figure are designed to suit kids or beginner riders since they have lower power. Those with a higher cc (e.g., 250cc and above) capacity are suitable for utility tasks or high-speed recreation. Therefore, ATV sellers should consider their intended customer base or intended use before choosing engine sizes when sourcing an ATV from a manufacturer.
2. Suspension
The suspension plays an important role in an ATV by providing comfort to a rider and the ability to control the four-wheeler. Thus, the ATV ride quality will be determined by the quality of the suspension.
Sellers should provide ATVs that are fitted with independent suspension systems and high-grade shock absorbers that have the ability to provide a smoother ride across rough terrains. This type of suspension boosts both safety and satisfaction for a user.
3. Brakes
Brakes are important components in any vehicle and are an important feature to consider when making an ATV purchase. Buyers should ensure they are buying ATVs with reliable braking systems.
They should look for models that have been equipped with hydraulic disc brakes on both front and rear wheels. These brakes ensure a strong stopping power when riding an ATV at high speeds or through challenging trails.
4. Tires
When buying an ATV, checking the tires can help consumers find the right model for their needs. The type of tire and the tread pattern should be keenly inspected since they affect the traction and performance depending on the surface the ATV is driving on.
Businesses should thus pick ATVs equipped with rugged tires or tires appropriate for the right terrain, such as mud, sand, or rock, which optimizes their usability as well as minimizes tire wear.
5. Comfort
Ergonomics is vital in an ATV, and it entails aspects like accessible controls, comfortable seating, and reduced vibration. Buyers should keep these elements in mind so that they can enjoy an enhanced riding experience, especially those who will use them over a long period of time.
You may also read: A Comprehensive Guide to Find the Ideal ATV
Conclusion
China is a significant player in the global ATV market and offers a variety of ATVs that range from entry-level models to high-performance machines. Top Chinese brands like CFMOTO, Linhai, and Hisun, among others, are leading the way in manufacturing durable and budget-friendly ATVs for local and international consumption.
As the global demand for ATVs soars, businesses can take advantage of the products that these brands offer by offering them to their customers. To source Chinese ATVs with confidence, explore verified suppliers and a broad selection from Alibaba.com.
