Smart coffee mugs are like magic cups that keep your drink at the perfect temperature and do cool tricks like connecting to your phone and stirring your coffee with the push of a button. As winter is fast approaching, these mugs help to keep coffee lovers warm and on the go. Forbes identifies these mugs as top on the list of best tech gifts for coffee lovers.
Stocking your online store with these innovative smart coffee mugs will not only cater to the tech-savvy coffee enthusiast but also to those seeking practical solutions for their winter mornings. Find out which high-tech options are in demand for winter 2023.
The rise in the demand for smart coffee mugs
The global market for mugs was valued at USD 21.39 billion in 2021 and is projected to grow by USD 44.21 billion by 2029, with a compound annual growth rate (CAGR) of 9.50%. The drivers responsible for the growth are:
Technology advancements have exploded in the last ten years, affecting every industry, including everyday goods and home appliances. Technology has now paved the way for smart coffee mugs. These mugs frequently have functions like temperature control, self-heating, wireless charging, and even smartphone connectivity.
For instance, a user could utilize an app to specify the ideal temperature for their coffee, ensuring that their beverage stays warm for longer. These technologically advanced features target a more tech-savvy consumer base that values ease and customization such as a self-heating mug.
Rise in the digital nomad workforce
The “digital nomad” concept refers to professionals who work remotely, often from different locations worldwide, relying heavily on technology and internet connectivity. As this way of working gains traction, there is an increasing need for accessories that support this lifestyle.
A smart coffee mug, for example, can be handy for a digital nomad who might be working from a cafe, a co-working space, or even a park. Such a mug ensures their drink remains at the ideal temperature for hours, even during winter. As more people adopt the digital nomad lifestyle, the demand for products tailored to their needs, like smart coffee mugs, will rise.
Increase demand for on-the-go beverages
The fast-paced modern lifestyle has led to an increased demand for on-the-go solutions, especially when it comes to food and beverages. People want their morning hot coffee or tea while commuting to work, traveling, or taking quick walks.
Traditional mugs don’t cater to this need. Still, smart coffee mugs often come with leak-proof designs, longer heat retention capabilities and other features that make it easier for individuals to carry their beverages without any hassles. As the need for mobility continues to grow, so does the demand for mugs that can keep up with this lifestyle.
What to look for when selecting smart coffee mugs
Here are the factors to look out for when searching for the best smart coffee mugs to stock in your online store:
One of the primary benefits of a smart coffee mug is its unique ability to maintain or regulate the temperature of the beverage inside. Therefore, it is essential to ensure that the mug can achieve any desired temperature accurately. Ensure the mug has a versatile temperature range to cater to various beverage needs.
Choose a mug with a long battery life for optimal functionality, whether it’s a workday, commute, or outing. For quick recharge, opt for smart coffee mugs that can be fully charged quickly. Consider charging options like USB or wireless bases for multiple customers.
Hygiene is crucial, so go for mugs with easy-to-clean interiors and well-protected electronic components. Go for smart mugs made of durable material capable of withstanding the occasional – or unavoidable – bump or drop.
As with any electronic device, some components might need replacement or repair over time. So, check if the manufacturer offers repair services or if components like batteries are replaceable.
The best smart coffee mugs
Now that we have seen what customers are looking for in a smart coffee mug, let’s take a look at the most popular types of smart coffee mugs available on the market today:
According to Google Ads data, temperature-controlled mugs are the most-searched-for smart coffee mugs in 2023, with 4,400 average monthly searches.
These are mugs that allow users to set a specific temperature for their coffee, ensuring that the beverage remains consistently warm or cool as desired. Temperature-controlled mugs utilize built-in cooling or heating or elements, often combined with sensors, in order to consistently maintain the selected temperature. Given their popularity, these smart mugs answer a particular widespread need: enjoying coffee at the perfect temperature for prolonged periods.
With the rise of smartphones as well as smart home technology, it is no longer a surprise that mugs have been successfully integrated into this ecosystem. App-connected mugs can be paired with a smartphone or other device, enabling users to efficiently customize and control their smart mug’s settings directly from their phones. This may include setting the perfect or desired temperature, monitoring battery life, or even setting up reminders for refills.
Wireless charging mugs
Wireless charging coffee mugs offer the convenience of being charged without cords. They typically come with a charging pad or coaster. When a user positions the smart mug on a coaster or pad, it begins to charge. This eliminates the – sometimes annoying – need for plugging and unplugging cables and provides a seamless experience.
Moreover, this innovative feature ensures that the smart mug is always charged and ready for use, as users naturally place their mugs on coasters. The wireless charging mugs usually have a built-in battery.
A self-stirring coffee mug is a blessing for those who love mixed beverages like cocoa, lattes, or even protein shakes. These mugs conveniently stir the contents at the press of a button, ensuring that the beverage remains well-mixed and consistent throughout. It is particularly more beneficial for those who want to avoid washing (or using) a separate spoon whenever they have a drink in order to save time or for other personal reasons.
Tailored for the on-the-go coffee-drinking individual, these smart mugs prioritize portability. They often come with sleek designs for comfortable holding, leak-proof seals, as well as car cup holder compatibility. They ensure users don’t compromise on the smart features they love and always use, even when far away from home or the office.
The future of smart mugs
Major market players are prioritizing innovation and portability in their smart cup offerings to appeal to millennials and Gen Z, who value convenience and tech-savvy solutions in their daily routines. This strategy seeks to capture the attention of younger consumers and meet their evolving beverage needs.
Additionally, as sustainability and environmental concerns become more pronounced among these younger generations, we can anticipate a shift towards smart mugs that are feature-rich and eco-friendly, made with recyclable or biodegradable materials. Brands will likely focus on creating mugs with longer life cycles, replaceable parts, and minimal electronic waste.
Collaborations with popular apps or platforms could also be on the horizon, turning these mugs into social tools — imagine sharing your morning coffee routine on a social platform or competing with friends to achieve hydration goals.
Therefore, retailers should recognize the value of merging technology with tradition and consider enhancing their online stores with the best smart coffee mugs. By doing so, they will appeal to this growing drinkware trend and cater to the refined tastes of their coffee-loving customers. It is time to stock up and warm up the sales!